September 2018 European Dealer of Tomorrow

The Dealer of Tomorrow will not just evolve naturally.

Whilst we see a future for today's dealers, their businesses must change, and that change process should already be underway.

Not all will survive, not all will want to change.  But for those who do not want to play a role in a decade's time, they need to act now, working with OEMs to build their joint future together.

ICDP’s European research programme was launched over 25 years ago with the primary objective of identifying a more effective way of distributing cars than the model which has been in place now for a century.  That model survives despite the tensions that frequently exist between car manufacturers (OEMs) and dealers, and between dealers and their customers.  The model is operated with inherent inefficiencies in the supply chain driving sub-optimal solutions.  It depends on cross-subsidy of the new car sales business from aftersales, and in some markets from used cars.  Yet it survives…

This webinar summarised our recent European Dealer of Tomorrow report, in which have consolidated our research from recent years, updated where needed, and put forward our views as to what form the dealer of tomorrow will take in Europe in the second half of the next decade, so around 2025-2030.