September 2023 ICDP Tuesday Update webinar consumers
Our first Tuesday Update webinar back after the Summer break focussed on consumer behaviour towards buying new and used cars and aftersales.
As the growth of BEVs continue, it is expected to have a significant impact on dealer profitability due to a range of factors, including reduced margins on new and used cars, and a reduction aftersales work, but one area that is often overlooked is the impact of BEVs on ancillary products such as ownership packages. EMaC, the UK’s leading provider of service packages, recently conducted a study with the aid of ICDP, looking at consumer expectations around ownership packages for BEVs, and how these differ compared to traditional petrol and diesel vehicles, and Liam Finney from EMaC shared the results from this study as the focus of this webinar.
Around this, ICDP provided the usual updates on topics of interest, including insight into consumer car buying and aftersales behaviour.
The slides are shown below and include speaking notes, as is a recording of the webinar.